5 Key Tips to Achieve More Satisfied Commercial Tenants
Customer Satisfaction is the key to success for commercial property companies. Proactive communication, sustainability, and customer-focused...
2 min read
Team AktivBo : den 8 maj 2025 11:45:28 CEST
Commercial real estate companies on several European markets are facing a new reality. After years of steady demand, vacancy rates are rising — in some cases exceeding 20 percent of available space. This trend is directly impacting revenues. At the same time, tenant expectations are evolving. Tenants want flexibility, better service, and workplaces that actually support how they do business.
Commercial real estate companies operate in a competitive, open market. Yet, many still fall short when it comes to truly understanding and serving their paying customers. Deeply understanding tenant needs, engaging in ongoing dialogue, and having a real-time picture of satisfaction should be the norm — not the exception.
Strikingly, housing companies — despite operating in a far more regulated market — are often well ahead in this area. Many housing companies track different stages of the tenant experience in detail, using that data to boost satisfaction and streamline operations. Why? Because they’ve recognized a simple truth: satisfied customers are profitable customers. Investments in customer satisfaction are just that — investments. They generate returns. Investing in the tenant experience is a revenue driver.
That mindset is now essential in the commercial real estate sector. In today’s environment, simply managing properties the way it’s always been done isn’t enough. The companies that will thrive are those that make customer satisfaction a strategic priority. But what does that look like in practice?
Collecting data is easy. Acting on it, and embedding it into the culture, is the real challenge.
Customer satisfaction shouldn’t sit off to the side of day-to-day operations. It must be integrated into how the entire organization thinks and works. That means quicker decision-making, especially when it comes to space customization. It means training staff to have proactive, meaningful conversations with tenants. And it means everyone, from property managers to executive leadership, understands that they are part of the customer experience.
Creating a truly customer-centric culture enables companies to spot issues sooner, respond more effectively, reduce vacancy, and grow revenue over time.
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